REDUCE FOOD WASTE

MARKETING CAMPAIGN | BRANDING | LOGO | PRINT 

Passion project aimed at reducing food waste on UNC Charlotte's campus by raising awareness among students and highlighting the existing efforts of Dining Services to minimize waste. The initiative encourages mindful consumption and promotes sustainable practices within the campus dining community.

Flyer poster with orange and white design promoting reducing food waste and making an impact. Features a pile of vegetable scraps and text about campus food waste reduction initiatives.
A woman standing next to a food waste reduction display featuring a TV screen, informational posters, a small fridge, and promotional materials. The area is themed around sustainability and reducing food waste, with signs promoting awareness and providing educational content. A tote bag on the floor reads "reduce. food waste."
Digital sign with pizza image and message promoting food waste reduction, encouraging smaller portions, and including a scannable QR code.
Two banners promoting sustainability and food waste reduction on campus, along with a digital screen displaying "Associate of the Month." One banner highlights recycling fryer oil, compostable napkins, and composting 173,816 lbs of food. The other focuses on minimizing food waste with an 83% landfill diversion rate.
Four posters promoting food waste reduction and composting. The first shows compostable waste and mentions composting 173,816 lbs from the student union. The second encourages taking smaller portions to reduce waste. The third shows a football stadium labeled as zero waste. The fourth features a person in a dining area highlighting individual impact on food waste. "Reduce" and "learn more" emphasized.
Cafeteria interior with tables and chairs. A tabletop sign promotes food waste reduction, stating 173,816 pounds of food were composted from the student union last year. People and food counters are in the background.
Sign displaying composting statistics on tiled wall
Sign in modern building promoting Jerry Richardson Stadium as a zero waste facility.
Conference room with a large TV screen displaying a food waste impact message, featuring a person holding food. The room has red chairs and a large wooden table with outlets.